Category: Digital Marketing

Content marketing is a very important method of getting the word out about your products and/or services. Content marketing is the best way to inform, educate, and engage your audience while building authority in the eyes of your audience. However, there are some common content marketing mistakes that you definitely want to avoid. 1. Avoid …

Article marketing has many advantages and benefits. We can communicate with people on a global scale. We can reach many target customers very easily. And we have the added benefit of showing our readers that we are experts in our niches. This builds customer trust. But one of the challenges of marketing our businesses online …

The tone of the elevator. You are probably familiar with the term. It is most commonly used to describe the pithy 60-second speech that business owners and executives, as well as marketers, use to describe their business, product, or service to others. More importantly, it’s a pitch delivered in a compelling way that describes what’s …

The IT division of the Food and Agriculture Organization (CIO) aims to ensure that IT initiatives are innovative and transformative in support of FAO’s long-term strategy; demonstrate a positive sign of success and investment for the future and that TI-agreed project timelines, budgets, and performance (quality) levels are met. Recently, the IT division has been …

Search Engine Marketing (SEM) is an essential part of a company’s overall marketing plan. An effective search engine marketing campaign will bring more targeted traffic to your website, which ultimately translates to more leads and sales. If your business offers local services like cleaning, air conditioning service, catering, etc., you definitely need search engine marketing. …

The executive report is a completely different type of cover letter. It’s also an extremely effective tool to use anytime you become aware of an open position from an online job posting, help-seeking ad, or personal recommendation. This type of cover letter gets straight to the point and makes it easy for the reader to …

There are as many ways to build a list as there are stars in the sky. Some of them work, many of them don’t. And even fewer of them are good. The method used also determines the type of list it creates. If you want a list of buyers, you’ll need to successfully sell something …

Joanne took the podium As the servers cleared the dessert plates from the banquet tables, Joanne, the vice president of sales, stepped up to the podium and the annual meeting began. CEO Jeff Carlson could feel the heat building under his neck. He dried his sweaty hands on the linen napkin and took another sip …

This is an undeniable fact that today’s mobile app development sector is growing at a fast pace. Along with this, varieties of application development tools are evolving. Application developers are always looking for tools that help them design feature-rich applications in the most efficient way. Here is a list of some strong and highly functional …

You may have noticed that the most important thing right now is to take “selfies”. This is when you take a photo of yourself and share it with others, be it on Facebook, Twitter, Instagram, Snap Chat, or any other form of social media sharing. Taking and posting selfies is not a bad thing unless …