Profitable Article Marketing Strategies: 5 Ways To Build Trust Online With Article Marketing
Article marketing has many advantages and benefits. We can communicate with people on a global scale. We can reach many target customers very easily. And we have the added benefit of showing our readers that we are experts in our niches. This builds customer trust.
But one of the challenges of marketing our businesses online is figuring out how to get through the cold mechanical screen of the computer and make a real human connection. Remember, people want to do business with people they trust.
So what can you do with your articles to build trust online with people you may never see or meet in real life?
5 Ways to Build Trust and Win Customer Trust With Article Marketing
1) Don’t stop writing.
You can’t submit one or two articles and then expect to be considered an expert in your niche. It is the accumulation of repeated positive experiences with you that has a lasting impact. As you go about your article marketing, you should consider each article as a way to grow your relationships with prospects and customers. Decide on an article submission schedule that you think you can consistently complete in the long run. Once a month is a good goal.
2) Show readers that you are trustworthy.
To build trust online, you need to show authenticity. So, before you write a word, think about how you want a person to look like. The more you’re willing to let your guard down and present yourself as a real person, the more you’ll be rewarded.
3) Connect with readers by showing them that you started out as them.
Remember, most people buy on emotional impulses and not on logical and intellectual decisions. That’s why during my speeches at big internet marketing conferences and in my articles, I explain how I couldn’t find a job and how I put my parents in debt while they tried to help me pay my bills. I explain how I even had to ask my grandparents for money. And I talk about the mistakes I made.
After making the connection, I show my audience how I have become an article marketing success. When you show readers that you started out like them, you’ll build an instant connection and give them hope. This will make it much easier for them to buy your products or services.
4) Show your results.
You have to give readers a reason to believe your advice. So quantify your results as much as possible and display them proudly. For example, you can end our article like this:
“Following my advice above, marketing expert Scott Glatstein went from just 8 links on Google to over 2,000 links in just one month. His website traffic quadrupled from last year’s levels. After the second month from submitting articles, their traffic increased another ten percent to set a new 5-year high watermark in web traffic.
5) Realize the great impact that the recommendations bring.
When we write articles, we’re trying to make connections with people we’ll never meet or talk to in person. It’s natural for anyone looking for information on the Internet to think, “Hmmm, can I trust this?” This is why third-party recommendations pack a punch, especially if you’re trying to promote a book, product, or service.
For example, here’s a bio chart we created for “America’s Greatest Sales and Marketing Executive” Chet Holmes…
Jay Levinson of Guerilla Marketing says, “Business growth expert Chet Holmes has the best ideas you’ll ever hear about ultra-fast business growth. To learn his top four amazing concepts that will double your sales in the next twelve months, watch his presentation at live videos free on: It will only take you five minutes to learn.
Article Marketing Success You Can Experience And Enjoy If You Follow My Tips
Following my advice:
o Distribution industry technology expert Dani Kaplan had his best year of business in 27 years of business.
o Lesley Mattos tripled her website traffic
o Kevin Berchelmann, CEO of Triangle Performance, acquired a new five-figure customer
That’s just a small sample. Many more results can be found on my website at IWantMoreProspects.com. You too can experience these article marketing successes if you follow my article marketing system.